Topic is Amazon.com (Concentrate on Personalization technologies 1) Length (about 10 pages) including everything. 2) Point size 11 Arial, double-spaced. 3) Six sources, 2 must be from outside of the company website. 4) Table of contents page. The table of contents must include all the headings (subtitles) that are covered in your paper. These subtitles must also appear in the paper itself. Make sure that the subtitles match with what you have in the table of contents. 5) Page number bottom center 6) Bibliography page (at the end of the paper). 9) Date of access for website sources. 10) If your company is a technology company such as Microsoft, then you should cover a brief history, 4-6 products and or services, and specific competitions for each product or service. If your company is not a technology company such as Wal-Mart, then you should cover a brief history, the roles, and applications of information systems in that company (80 % of the paper should be on this). You also should identify 2-4 competitors for your given company. 11) APA format. 12) Include at least one case study for technology companies. This means for example how a particular business (private or public) has utilized the products and or services of a particular technology company in order to gain a competitive advantage.