Learning Goal: I’m working on a management question and need support to help me learn.Students are requested to read chapter 9 “Protecting Innovation” from their book Strategic Management of Technological Innovation. Based on the conceptual knowledge and understanding obtained from the readings – 1-Select a world renowned company give a brief introduction and identify the legal protection mechanisms (patents copyright, trademarks & service marks) used by it to safeguard its intellectual property.(2.5 Marks) (Max 750- Min 500 Words) 2- With a thorough research of your selected company identify and explain an incident when trade secrets were more useful than the legal protection measures identified above. (2.5 Marks) (Max 750 – Min 500 Words)
Learning Goal: I’m working on a management question and need support to help me
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